Electoral imprints in the digital age

I mentioned that the government had decided not to take powers that might oblige political parties to use electoral imprints in the online space. Well Mark Pack has excelled himself in coming up with a draft set of principles for digital electoral imprints. You can find the draft proposals over at the Wardman Wire. I’m going to mention this to the General Secretary of the Labour Party next time I see him. It strikes me that if Labour, the Tories and the Lib Dems sign up to a common set of principles it will have a positive effect on the type of online campaigns that are considered acceptable by voters and members of political parties.