Nigel Morris reports in today’s Independent: “As David Cameron’s leadership comes under fire from Tory right-wingers, the colour of the party’s oak tree logo has suddenly changed from green to blue.”
Doesn’t that just say it all?
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6 comments ↓
It shows that Cameron and his right hand man Steve Hilton are more interested in style over substance and is really quite tragic. Check out http://www.conservativehome.co.uk for a debate on this change…..I’ve read a few comments and I’m still laughing. Do this lot really expect to be in government!
Maybe Mr Cameron accidentally dropped the old logo in his constituency during the floods and the colours ran a bit?!
It’s just ahead of Cameron’s rapid lurch back to the right
Chameleon Dave again.
Or could it be the result of removing the yellow tint of Liberalism from a Green Tory Party ?
Er .. no.
It shows that the silly season is here.
Anyone in any doubt about the Conservative Party’s commitment to substance over style should consult by far the most substantial official document published by Head Office since Cameron came to power.
Ladies and Gentlemen, I give you: “The New Logo & Party Visual Identity – A User’s Guide”
http://www.conservatives.com/getfile.cfm?file=styleguidelines-2007&ref=CAMPTEMP/103&type=pdf
“If you are using a Risograph printer and are able to switch drums, please change your drum to ‘blue’
AND ‘368 green’. Visit Concept for more details on replacing drums and suppliers. Your agent or
organising secretary will have access to Concept.
If both of these colours are available, the logo should appear in full colour.
If blue is the only colour available (other than black), please use the monotone blue version of the
logo. The positive logo (blue on white) should be used, however, in some circumstances the logo can
be reversed out of blue.”
Well, quite.
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